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BUS 212 Principles of Management - Schooling: Business Source Premier

For use with Bruce Schooling's section on BUS212

Go to Business Source Premier

Search Business Source Premier with this link.  You will be asked to log in with your PLNU network information to access any of these databases.

The link will open in a new window.

Why use Business Source Premier?

Business Source Premier is an EBSCO database--same as Academic Search Premier.  A search on Business Source Premier can easily be combined with other EBSCO databases, like Academic Search Premier, ERIC (education), PsycINFO, and Communication and Mass Media Complete.

 Coverage

  • full-text access to more than 2,100 journals

Content

  • coverage of scholarly business, management and economics journals, with specific focus on
    • accounting
    • banking
    • finance
    • international business
    • marketing
    • sales

Cool

  • includes over 10,000 company profiles from Datamonitor
  • special features include:
    • market research reports
    • industry reports
    • SWOT analyses
    • country reports