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MKT 332 - Principles of Marketing: Getting started

Course page for Marketing 332, Professor Maria Lam

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What this guide can do for you

Welcome to Ryan Library's Research Guide for Marketing 332, "Principles of Marketing."  This guide will help you find research to use with three of your assignments.

Click on each tab from left to right.  The "Business Research" tab has subtabs with additional information.  This guide is designed to introduce you to research and the resources available to you.  If you have any trouble finding information about your topic, contact the library for help.  Please feel free to contact me--Frank Quinn--for assistance.